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OVERVIEW

Old Settler's Music Festival is Central Texas' signature music event featuring Grammy-winning Americana, arts & crafts, camping, food & libations. Bluegrass, folk, blues, country, roots, and old-time music create an eclectic stew with award-winning artists from around the world.

Old Settler's Music Festival is a non-profit organization. It is run primarily by volunteers who deeply care about the music Old Settler's provides and the community we have built. In addition to the many benefits of sponsorship, you will be helping support the festival's college scholarship fund as well as several local non-profits. The organization also sponsors an annual Youth Talent Competition to discover and nurture tomorrow's rising stars. 

WHO WE ARE

4

DAYS
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16K

FANS

3

STAGES
AMERICANA
MUSIC
CAMPING
KIDS'
ACTIVITIES
FOOD &
DRINK
ARTS &
CRAFTS

REAL MUSIC. DONE RIGHT. ONLY IN TEXAS.

DEMOGRAPHICS

DEMOGRAPHICS

Old Settler's fans are well-educated, entrepreneurial, tech savvy consumers. They consider themselves free-spirited, environmentally green, and community-oriented. They are diverse in demographics while sharing a common passion for Americana music.

FEMALE
MALE

45%

55%

AGE

65+ years

55 - 64 years

35 - 54 years

18 - 34 years

under 18 

9%

35%

37%

14%

5%

INCOME

$100k+

$75k - $99k

$50k - $74k

$25k - $49k

Under $25k

43%

19%

20%

14%

4%

DISTANCE
TRAVELED

0 - 25 miles

25 - 75 miles

76 - 150 miles

151 - 200 miles

200+ miles

51%

21%

3%

6%

19%

YEARS
ATTENDED

1st year

2 - 4 years

34%

27%

5 - 10 years

11+ years

19%

20%

DISCOUNTED TEEN TICKETS
FAMILY  FRIENDLY
CHILDREN 12 & UNDER FREE
YOUTH MUSIC   COMPETITION
KIDS' ACTIVITIES
DIGITAL

SOCIAL MEDIA

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21K

LIKES
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6K

FOLLOWERS
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2K

FOLLOWERS
SPONSORSHIP OPPORTUNITIES

SPONSORSHIP OPPORTUNITIES

EMAIL NEWSLETTER
WEBSITE
INTEGRATION
SPONSORSHIP BOARD LISTING
SOCIAL MEDIA
ARTIST COLLABORATIONS
PRESS RELEASE PRESENCE
RESERVED BACKSTAGE AREA
WIFI CAFE
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FESTIVAL PROGRAM LISTING
ONSITE SIGNAGE
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STAGE SPONSORSHIPS
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POSTER / PRINT AD LOGO INCLUSION
CAMP GROUND NAMING RIGHTS
YOUTH COMPETITION
ROAD NAMING RIGHTS
KIDS' ZONE
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The down-home feel of Old Settler's makes this an attractive destination for music fans. 
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The Old Settler's Music Festival, four days of Americana bands ... fosters a community spirit hard to find in the era of mega-festivals.
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A stirring representation of today's Americana scene.
TESTIMONALS
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