The 320 Festival began as one mother's dream to change the conversations surrounding suicide prevention, addiction and mental health and ended as a first of its kind all online event to share resources, support one another and begin to change direction.
THE BIG NUMBERS
150,000 + UNIQUE VIEWS
265,000+ IMPRESSIONS
...and counting!
30+ total hours of programming
50+ Performers & Special Guests
30+ Proud Sponsors
48 Nonprofit Organizations committed to improving mental health in countless ways
REWATCH
THE DETAILS
320 Festival Online & 320 Conversations were both produced for live stream & digital distribution by KNEKT TV. Producer & CEO, Kent Speakman worked tirelessly aside KLG's Kat Cody to helm the project, creating a weekend of broadcast quality content.
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320 Festival was embedded on the festival homepage, YouTube Live, KNEKT.tv's network on Roku & Apple TV and Facebook Live, where it was cross posted to approximately 60 pages for the weekend.
ONLINE VS IN PERSON
Bringing 320 Festival online allowed us to include speakers and performers and reach attendees globally.
LIVE EVENT
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10,000 maximum capacity attendance
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12 hours maximum event time
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7 panels
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30 speakers
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Artists split between two stages
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indoor & outdoor
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Sponsorship opportunities limited by venue partnerships
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Attendance limited by geography
ONLINE EVENT
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Unlimited attendance
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125k+ unique viewers = 12X expansion of viewership​
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Limited time constraints
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23 educational sessions
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97 speakers
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Artists integrated into full run of show
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Unlimited sponsorship opportunities
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Attendees, panelists & artists participated from around the globe
THE STORY
The 320 Festival began when Talinda Bennington, co-founder of 320 Changes Direction partnered with Kevin Lyman, founder of the Vans Warped Tour and USC Professor, to create an event that could be fun, educational and impactful for it's attendees. Originally planned as a free-to-the-public one day event at LA Live in Downtown Los Angeles, Lyman doubled down his efforts, committing his professional team to the project and creating course curriculum for one of the classes he'd lead throughout the 2019 / 2020 school year at USC's Thornton School of Music.
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When COVID19 changed our collective realities, we made the decision to move 320 Festival completely online! “In some ways it might have been a blessing to be forced to take the 320 Festival online,” shares Festival co-founder Lyman. “We saw posts from across the country and around the world on how helpful these discussions were for them at this time.”
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"We need to change the culture of mental health so that those in need - and their family members - are able to speak openly about their struggles so that they can seek the care they deserve,” shares Bennington who created 320 Changes Direction in honor of her late husband, Chester Bennington of Linkin Park.
EVENT SCHEDULE
PERFORMANCES + SPECIAL GUESTS
ANDY FRASCO & THE U.N.
ART ALEXAKIS OF EVERCLEAR
ATARAH VALENTINE
AUNTY SOCIAL
BADFLOWER
BEEBS
BLUE MIDNIGHT
BRANDON NOVAK
BRIAN CUBAN
BRIAN MARQUIS
BRUCE WIEGNER
CALEB SHOMO OF BEARTOOTH
CARLY ROSE
CASSADEE POPE
CHRIS MARTIN OF COLDPLAY
DEREK SANDERS OF MAYDAY PARADE
DUFF MCKAGAN OF GUNS N ROSES
DYLAN DUNLAP
ECHOSMITH
ELOHIM
EVARIDE
FRANK ZUMMO OF SUM 41
GNASH
HALO KITSCH
HOLY WARS
IZZA
JAYDEN PANESSO OF SYLAR
JIMMIE ALLEN
JULIEN-K
JUSTIN FURSTENFELD OF BLUE OCTOBER
KEITH BUCKLEY
KIIARA
LAUREN DAIR
LINDSEY STIRLING
LTX with JAMES MASLOW
MAASHO
MIGUEL
MIKE MAJLAK
MOONTOWER
NIK SHEASBY
ROUXX
SAMUEL J
SOCIAL HOUSE
VAINES
WALKER HAYES
X.ARI
YUNGBLUD
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Performer list available at 320festival.com
SPEAKERS+ EDUCATIONAL SESSIONS
ABIGAIL HURST
ADENA WORONA, LMSW
ADI JAFFE PH.D.
AMBER JOLIET
ANDREA PLEUNE
ANNA SHINODA
ASHLEE PETERSEN, CADC-I
ASHLEY OSBORN
AUDREY GRUNST, LCSW
BENJAMIN ROLNIK
BENJAMIN SIMONS
BOB FITZGERALD
BRANDON MILLS
BRANDON STEINER
BRIAN MACKENZIE
CHRISTMAS BACOS
CONSTANCE SCHARFF, PhD
CRYSTAL NAVARRO
CRYSTAL WOODMAN MILLER
CYN GOMEZ
DIANA CUSUMANO
DJ NASH
ELIZABETH STEPHENS
ERICA KRUSEN, MFT
ERIN MCCLINTOCK
ERIN RAFTERY RYAN
GABE ESCOBAR
GARY GULMAN
GLENNA ANDERSON, DSW, LCSW
GRANDSON
GREG WILLIAMS
HUNTER MORENO
JAMES KINNEY
JAMIE TWORKOWSKI
JASON DOCTON
JASON FLOM
JENNIFER GIMENEZ
JIM HOOD
JOEL RIVAS
JOHN MOE
JONNY BOUCHER
JORDAN WORONA
JOSH MACNEILL M.ED.
JUAN ACOSTA
JUSTIN BROOKS
JUSTIN FURSTENFELD
KAREN SALAMA MCCAIN, MSW, LSW
KARINA V
KAT KINSMAN
KEVIN HINES
KRISTINA WONG
LARISSA MAY
LARRY WILLIAMS
LAURA HUTFLESS
LIZ BEECROFT
LJ MALBERG
LUKE KORNBLATT
MALCOLM MOORE
MARIBETH SAVOIE
MARISSA ANDRADA
MARK HEDSTROM
MARLENE BICONDOVA
MARY KEENAN
MATT BUTLER
MAURICE BENARD
MIA ST. JOHN
MICHELLE SAARI, PHD
MIKE DIAMOND
MIKE LARDI
MILES ADCOX
NICOLE SULLIVAN
PASTOR BRENDA MITCHELL
PATRICK J KENNEDY
PAUL N. SAMUELS
PAUL ZAK PHD
PHILIP SPEER
PLAY DATE (GREG ATTONITO & SHANTI WINTERGATE)
RACHEL SLAWSON
RANDY PHELPS, PHD
REBECCA REED
RICHARD “WOLFIE” WOLF
RONIA FRASER
RYAN HAMPTON
RYAN LEIER
RYNDA LAUREL
SARA BENINCASA
SASHA ARONZON
SHANEY JO DARDEN
TARA CONNER
TERESA BANKO MSW/MPA
TIFFANY JENKINS
TORRI SHACK
WES HURT
WESLEY GEER
YVES MATHIEU EAST
ZOE FRIEDMAN
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Speaker list & bios available at
320festival.com
SPONSORS
320 Festival could not have existed without the support and partnership of our incredible sponsors!
NONPROFIT ORGANIZATION PARTNERS
320 Festival could also not have happened without the guidance, outreach and collaboration of our incredible NPO partners.
320 Converstions was held on March 9th, 2020, on campus at USC's Bovard Auditorium.
Hosted by Ken Jeong, the evening introduced the world to the 320 concept and included a welcome message from 320 creators Talinda Bennington & Kevin Lyman. Moderator Randy Phelps talked with Erin Raftery Ryan, Tiffany Jenkins, Jason Docton, Morgan Freed & Justin Furstenfeld in an enthusiastic conversation that could have lasted all night long. Furstenfeld wrapped the evening with a performance that included spoken word and musical performance, opening up about his journey with addiction and the music that helped him heal.
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The event was live streamed and placed on the 320 Festival Facebook page following the event and has clocked more than 199k views to date.
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